Friday, 18 January 2019 14:24

ATA "Every Ride Counts" campaign underway in 2019

ATA Business Head Logo

January 20, 2019

JOHNSONBURG PA – CONTACT Kelli Surra – ATA Marketing
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ATA NEWS RELEASE: ATA joins "Every Ride Counts" national campaign in 2019

“Every Ride Counts” is the name of a nationwide awareness program from the National Aging and Disability Transportation Center (NADTC). The program was launched in December 2018 along with the release of a comprehensive transportation survey of older adults, people with disabilities and caregivers. ATA participated in the launch of “every ride counts” during a news conference held at the National Press Club in Washington, DC on December 7th. NADTC is funded by the Federal Transit Administration. It is administered by the National Association of Area Agencies on Aging and Easterseals, with guidance from the Administration for Community Living of the Department of Health and Human Services.

NADTC offers training and support to service providers and transportation agencies like ATA. The mission of NADTC is to assure that older adults, people with disabilities and caregivers are aware of how local ATA Bus 550transportation options can help them get where they need to go. ATA has already distributed nearly 1,000 copies of a publication from NADTC called “Before You Give Up the Keys”. ATA has made this “planner” booklet available free of charge.

Brand new - ATA Bus 550 will soon join the fleet.

ATA Bus 550 displays the logo for NADTC’s

“Every Ride Counts” national transportation awareness campaign.

Click on Photo to Open Full Resolution Version

“NADTC’s publication shows how to “Create a Roadmap for Transportation Independence” with action steps and resources for seniors, family members and care givers making the decision about whether to continue driving.”

The NADTC booklet with personal “needs checklist” card, was developed to help people 65-plus in three important steps – “learn, prepare and act” – so that when the decision is made to give up the keys, seniors will already have a roadmap to guide them to full mobility.

For nearly 45 years ATA has been a transit agency for people of all ages, including area seniors. It provides a variety of accessible bus and paratransit services in Cameron, Clearfield, Elk, Jefferson, McKean, and Potter counties. ATA has a long-standing commitment and expertise to help area seniors in their transition from driving to riding the ATA bus. The agency participates in workshops and senior citizen gatherings throughout the year providing information concerning route schedules, senior photo I.D.’s, and the shared ride for seniors program. (Seniors, age 65+ get an 85% discount on general public fares on non-fixed ATA routes.)
“Most people take for granted that they can wake up each day, get in their car, drive to work, drive home, drive to the grocery store or to a movie, and get wherever they want to go. But for some, the time will come when they can no longer drive a car.”

NADTC Video (3:49 min)  December 2018

“Every Ride Counts”
Have you tried ATA transit? ATA says that its new riders are often surprised how easy it is.
“ATA can be a compass in guiding interested seniors and disabled persons to their mobility roadmap and continued independence. It starts with a phone call.”

Call ATA customer service 1-866-282-4968 to request a free copy of “Before You Give Up the Keys”.




ATA is a six county regional transportation authority with headquarters in Johnsonburg PA, support facilities in Bradford and DuBois and transit centers operating in St. Marys and Punxsutawney.


Kelli Surra
ATA Marketing

This email address is being protected from spambots. You need JavaScript enabled to view it.


Last modified on Monday, 21 January 2019 15:51